With the Internet being the cyberspace shopping mall for both individuals and businesses, securing web traffic to your website is crucial. Having a belief system that simple is much better than complicated or what some still call the? . I. S. S. ?Theory (keep it simple and sweet or simple and short), I have discovered 7 steps that have tripled my article distribution rate, doubled my view rate during the last month and also doubled traffic to my web site.

During the next few weeks, I will share these with you and provide some detailed explanations why these 7 steps will gain you additional traffic and more importantly additional business. Believing in proper planning promotes positive performance (the 5-Ps), your topic selection should be based upon your? emand statistics?or how many times past articles have been viewed.

For example, at http://www. ezinearticles. com, authors have the ability to track the number of times that their articles have been viewed. On April 20, 2005, I began to submit articles and now have over 40 articles in a variety of topics posted at this site. These articles have secured over 7,000 views in approximately 5 months. Most of these articles are receiving one to three views per day; however when I recently jumped topics to Internet SEO and web traffic, several articles began receiving 10 to 15 views per day.

Also, your article should look to the demand within the marketplace through the use of key words such as http://inventory. overture. com/d/searchinventory/suggestion, through Google and Yahoo searches and by reading posts in the various Groups and Blogs.

Remember, potential clients or customers use the Internet to meet their current or future needs. WRITING HINT: The article is not about how much you know, but rather how much your prospective client wants to know. Many writers write not only for business purposes, but because they have a passion to share their knowledge with others. Occasionally, I write an article that is reactionary to something I have just read or to some thought that just popped into my brain.

Yet, I still do the research to ensure that my writing efforts will be beneficial to potential readers and myself. What I have learned as an Internet writer and marketer is that there exists a continual challenge to connect our passion to our purpose to improve our performance. Copyright 2005(c) Leanne Hoagland-Smith, www.

processspecialist. comLeanne Hoagland-Smith, M. S. CEO of ADVANCED SYSTEMS located outside of Chicago, IL, is the Learning & Process Specialist. With over 25 years of business & education experience, she helps her clients to double their performance. By uniting systems, strategies and people to create loyal internal customers, Leanne delivers ROI solutions in 4 key areas: financials, leadership, relationships and growth & innovation within a variety of industries including education, healthcare, manufacturing and professional services.

As co-author of M. A. G. I. C. A. L. Potential: 7 Capacities for Living an Amazing Life Beyond Purpose to Achievement due for 2005 release, Leanne speaks nationally to a variety of audiences. Please contact Leanne at 219. 759. 5601 or visit http://www.

processspecialist. com if you are seeking to connect your passion to your purpose to double your performance for unheard of results.

Author:
Leanne Hoagland-Smith